Tips for Selling Books

Here are a few tips that may help you as an author to prepare to sell books at an in-person event:

• Consider rounding the individual sales price of your book down to the nearest $5 increment to
  make handling change easier, e.g., if your book sells for $15.99 on Amazon, consider pricing
  the book at $15
• Bring a lot of $5 bills with you
• Load the venmo app on your phone. It’s quick and easy, and now has a QR code scanning
  function to ensure the customer is paying you instead of someone with a similar name
• Consider creating a squareup.com account to handle credit card sales on your phone
• Create a display of your book cover to set up on your table
• Be sure to order plenty of author’s copies of your book early enough to have them in time for
  the fair or market
• Also, bring supplies as needed (e.g., pop-up tent, folding table, tablecloth, chairs)
• Invest in bookmarks with a QR code leading to your sales website – gotprint.com is an
  inexpensive and easy to use website for ordering bookmarks
• It’s amazing how well a smile or hello works to bring potential customers to your table
• Finally, keep track of sales – you’ll need the info to pay annual state sales tax (due in January
  each year)